Mats Express

Branding, messaging, CGI imagery and a fast website for a new business.

Image of a computer screen showing a mockup of the Mats Express homepage

As a new business, Mats Express required a brand identity, website and visual style to be created from scratch.

We worked together during the early phase of the business to design the logo, styling and messaging, as well as producing a fast, robust website that would serve as the digital home of the brand.

As is often the case with a MADE BY WOODSMOKE project, I was also looking for ways to raise the work further. In this case, I produced bespoke CGI imagery and animations to bring the products to life and help the business stand out in a saturated marketplace.

Mats Express logo
CGI rendered image of a warehouse containing stacks of preco-trak mats.
Screenshot of the Mats Express website showing CGI images of the applications where the mats can be used.
Screenshot of the Mats Express 'call to action' banner featuring a ground protection mat.