CREDO x REDCO ANIMATION

The Credo x Redco case study film needed a clear way to explain the numbers behind the solar installation without breaking its rhythm.

I created a short animation to sit inside the live‑action piece, using simple 3D and motion graphics to show the investment, payback period, and long‑term savings. The tone was factual and calm. The goal was to make the logic visible in a minute or less and to align visually with the factory footage so the transition in and out felt seamless.

Production

Built from scratch in Cinema 4D, the sequence uses simple, readable forms. It shows a paper‑model Redco factory with animated solar panels, then a lightning bolt that powers it up. Assets from Greyscale Gorilla provided high quality materials and lighting. Redshift rendering kept frames crisp at modest render times, allowing for quick iteration on pacing and emphasis.

Design choices favoured clarity. I used a limited colour set drawn from the main film’s titles and interview graphics. Typography was kept consistent so that labels and figures felt like part of the same system across the project. The camera remains static while the factory animates, guiding the eye without added movement. Each idea arrives one at a time, with pauses that let the numbers land before the next layer builds. The VO and on‑screen text support one another to reinforce the message.

The result

In the final edit, the animation integrates seamlessly with the live‑action footage. It adds pacing variety, gives the viewer a quick mental model of how the system works, and then hands back to the people and the place. It does not try to carry the whole story. It does a single job—make the finance and impact legible—and then gets out of the way.